Regenerate magazine sets an example of positive action
Next Sunday afternoon something rather important happens in Wellington. A new magazine is being launched. It’s got nothing to do with Rotary, but it might provide some insights into what we can do in the community.
The magazine is called Regenerate, and it’s about helping people who are more than just a bit down in life. Actually, they help themselves by buying the magazine at a low price and then selling it on the streets at a profit, and keeping the proceeds.
The magazine being produced in Wellington comes from the efforts of a man called Simon Dodd, who has a professional background in the IT industry where he works as a project manager.
Simon was between assignments and decided he wanted to do something positive for the community, and specifically to help those less fortunate than himself.
Being from England originally, he knew about a magazine venture called The Big Issue, which is produced and sold on the streets of various cities in the UK, and other parts of Europe.
The business model is that the magazine is written, designed, and printed by volunteers at a minimal cost, often with contributions from people whose lives are lived on, or near the streets, talking of their experiences.
These same people then sell the magazine and keep the proceeds (minus the initial purchase price- which is set to cover costs and no more).
The idea is that the sellers gain (or regain) a sense of purpose, engage in a meaningful activity and earn some money. New Zealand’s benefit rules allow those on unemployment, sickness and similar benefits to earn up to $80 a week before their benefit is reduced.
People buy the magazine for a good read – Regenerate is to have lots of reviews, previews, and news about happenings in Wellington – and to support those making an effort to turn their lives around. A purchase is certainly more than just a charitable donation.
In the Wellington magazine, Simon Dodd has lined up contributions from the Embassy Theatre, the City Gallery, the Phoenix and the Lions/Hurricanes, plus food, fashion, and humour, all professionally produced by competent writers under an experienced editor.
The venture has come together under Simon’s direction in under four months. He has lined up support from those working with the disadvantaged and put a production team together.
I am popping along to the launch party to see how it all works. First issue will be on the streets from Monday 30 October.
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